First Impressions
All smartphone owners would agree that smudges found on phones made by greasy fingers, oily makeup and the general riggers of everyday use is annoying. Also, what could be more embarrassing than showing someone your phone and realizing it is covered in the free range bacon you just ate for breakfast? Or you are ready to make a big presentation to an important client and you realize your iPad is covered in sweaty finger grime. Not exactly the best first impression you were looking to make. Something convenient and discreet to wipe your screen with would be useful, right?
Tech Swag
The previous technology company I worked for specialized in communication IT. We worked with a wide range of clients and many different vendors. Technology was a unique industry to work in because it is fast paced and always changing to adapt with technological advances. Working with many vendors was fun as the tech companies were developing trending promotional items that were different and innovative. People actually wanted the items because they were so cool. One of the firms I worked with gave away iPhone converters/chargers with their brand on it. Custom flash drives, charging accelerators, portable power packs and retractable power cords were a few of the more memorable promo items that I still carry with me.
Clean Me
The technology company I worked for designed custom screen cleaners that would cling on phones or iPads. When I first saw them I was not that excited, however I soon realized after going to many trade shows that they were unique and rare to find as promo swag. Plus the cleaners had a use! I would give them away after meeting with a client only to encounter a client a few weeks later visibly using their screen cleaner on their phone. I soon saw the cleaners all over my community with the logo prominently displayed. I thought the screen cleaners were an extremely effective and inexpensive way to promote the firm through an item that people wanted and visibly used. People knew of the company as a direct result of the customized screen cleaners.